BLIMP OOH INNOVATION
Urban analytics for outdoor campaigns
How many people have seen your billboard? How old are they? And how did they react? Knowing the profile of your audience means being able to exploit the potential of programmatic advertising and measure your investments. Our platform identifies the flow of people within cities in real time
and our proprietary sensors allow for the data profiling of your public. With our 100% privacy compliant solutions, you can manage and monitor your advertising spaces in total safety.
BLIMP OOH INNOVATION
Urban analytics for outdoor campaigns
How many people have seen your billboard? How old are they? And how did they react? Knowing the profile of your audience means being able to exploit the potential of programmatic advertising and measure your investments. Our platform identifies the flow of people within cities in real time
and our proprietary sensors allow for the data profiling of your public. With our 100% privacy compliant solutions, you can manage and monitor your advertising spaces in total safety.
BLIMP FEATURES
Our insight
Proprietary technologies supply aggregate, immediately legible data about your audience.
VEHICLES
Number of vehicles crossing the area of observation.
PEDESTRIANS
Number of people within the area of observation.
GENDER
Male-female divide as a percentage.
AGE
Age bracket percentages.
VIEWS
Number of faces that have seen the ADV.
LENGTH OF STAY
Average exposure time to the ADV space.
BLIMP FEATURES
Our insight
Proprietary technologies supply aggregate, immediately legible data about your audience.
VEHICLES
Number of vehicles crossing the area of observation.
PEDESTRIANS
Number of people within the area of observation.
GENDER
Male-female divide as a percentage.
AGE
Age bracket percentages.
VIEWS
Number of faces that have seen the ADV.
LENGTH OF STAY
Average exposure time to the ADV space.
BLIMP TECHNOLOGIES
Our services
Blimp real-time data enables Programmatic Advertising for your ad spaces:
AUDIENCE CERTIFICATION
The real time identification of audience composition for OOH and DOOH advertising will allow you to take advantage of an innovative performance-based offer, able to attract new clients.
INTERACTIVE CREATIVITY
Interactive creativity, which changes in real time depending on who passes in front of your advertising space, will allow you to enable programmatic advertising on your DOOH spaces.
BLIMP PROJECTS
Our Projects
MAXI BILLBOARD
DOOH – Urban
DOOH – Shopping center
BLIMP BY YOUR SIDE
Protected data for better decisions
If you buy or sell outdoor advertising spaces, you can transform your business model. Step into the future with us.
Space Buyers
Are you an advertiser, media agency, marketing director or are you involved in the purchasing of advertising spaces?
FIND OUT MORE
Space Owners
Are you a media owner, fleet manager or do you own a space that could be used for outdoor advertising?